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Apple Inc releases mini iPad

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World News

Innovation giant Apple Inc is gunning for the low cost product market, after its CEO Tim Cook introduced its latest mini iPad, costing R2 879 for the standard 16 gig version.

Marketwatch.com reports the new tablet will feature its 275 thousand apps including its iBooks app featuring 1.5 million books, which would challenge Amazon.com's sales on eBooks.

Cook says more than 200 million devices have been upgraded to its new ios 6 version that launched with the iPhone 5.